Packaging: Probably the most adorable lip product I own. The tube is made of metal and it is quite small. The cap itself is plain aside from the words printed on it. The pattern on the inside is printed on a clear sticker rather than directly on the tube itself (which I found a little disappointing but it's still very cute). The bullet is shaped like a heart, which surprisingly gives a good bit of precision when applying the product.

Color: Coral, leaning more toward pink than orange. The color darkens slightly after application, but it is still very subtle. I think I would have liked it to be a little more pigmented.

Scent: Fruity/orange scent. It smells good, but the scent is so strong that it's almost overwhelming.

Comfort: Very comfortable. Feels just like a lip balm.

Wear: I haven't taken note of exactly how long the color lasts, but the color does linger even after the balm has worn off. It's kind of hard to tell however, since the color is so sheer.

Overall: I personally would have liked more of a color payoff from this product, but if you're looking for just a subtle hint of color on the lips, this product is quite good for everyday wear and is very comfortable.